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Abby's mission is to keep YOU where you belong... at the center of eye care.

At ABB Optical, we believe the best and only way to help eye care providers, is to keep the doctor-patient relationship at the center of eye health.

Make the switch today, to a FREE online contact lens ordering platform for YOU and Your Patients!

And now, with Abby, reordering contact lenses via text message!

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  • 62% of patients don’t REORDER from their eye doctor
  • 40% of patients walk out with an Rx, WITHOUT purchasing
  • The current industry average of patients who order Annual Supply is only 20%
  • The time it takes to create a contact lens order is 12 minutes (not including follow up with the patient).

  • Abby can change that with:

    • An easy, single online ordering platform for you AND your patients
    • Access to contact lenses from every major manufacturer
    • Free shipping direct to patients and hassle-free returns
    • Ability track the order status and shipment of every purchase
    • Access to our entire inventory, across all ABB's distribution centers
    • Insightful reporting and metrics with the Performance Dashboard
    • Patients can easily place orders through text messages, making the process faster and more convenient than ever before.

    What Abby has done so far!*

    • Annual Supply of ECPs using Abby is 33%
    • Time savings of DTP 68% ($10K)
    • With Abby, the average order takes 4 minutes or less
    • Abby Customers’ sales with ABB are up 9% over Non-Abby Customers
    • Abby Reorder rate is 24% (Email Only; Text TBD)
    • 9x or more sales growth than non-Abby users
    • 50% or more increase in DTP usage than Non-Abby users

      *Individual results vary. Supporting data from ABB Optical available.

Hear What Our Practices are Saying About Abby

Practice Testimonials

“My practice tried to utilize the individual platforms of various contact lens manufacturers, but organizing information on different portals for different patients became confusing. But now, with Abby, we have a one-stop shop for ALL manufacturers, where all our patients can place orders. Both my practice and our patients are saving a lot of time and energy with this approach”.



“Abby saves our office time, which is crucial because it is difficult to hire enough employees to be fully staffed right now. We are also seeing Abby generate additional sales and help keep our patients buying their lenses from us. We love being able to offer the patients the convenience of direct shipping and online ordering, so there is no reason for our patients to order anywhere else!”



“Abby makes our lives so much easier. We are able to easily change our prices to keep up with the other retailers, which drives sales to us instead of the other online contact lens sites. Plus, Abby reminds our patients when it’s time to reorder. Abby is so user friendly! She helps fill the communication gap between our office and patients. Best idea ever! The list goes on and on. We love Abby!”



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My Commitment to You


I believe the best and only way to help, is to keep the doctor-patient relationship at the center of eye health. That means encouraging regular exams and checkups, ensuring patients keep their prescriptions up to date, and making it even more convenient for patients and doctors to work together.

Have More Questions?

Click the video below to get a quick overview of Abby's features and benefits.

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Get in touch with me  •  833-741-ABBY

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